Yes, an homage watch is perfectly legal, as long as it carries neither the logo nor the name of a protected brand. An homage watch draws inspiration from an iconic design (the shape of a case, a bezel, a dial) without passing itself off as the original. A counterfeit, on the other hand, copies the logo and the name to deceive the buyer: that's illegal. The distinction is simple but essential.
At Modora, none of our watches carry another brand's logo. They are Swiss creations with a Seiko movement, inspired by the most famous designs, and fully embraced.
It depends entirely on the components. A good homage watch must have:
With these 4 elements, a homage watch delivers the weight, finish and feel of a far more expensive piece.
A quality homage watch sits between 200 and 400 CHF. Below that, be wary (generic movements, mineral glass). At Modora, everything starts at 249 CHF: see the models under 250 CHF.
First choose by style: diving, sport chic, classic with date, chronograph or travel GMT. Then check the movement (genuine Seiko), the crystal (sapphire) and the brand (a real company, warranty, returns).
Is a homage watch illegal?
No, as long as it does not carry the logo or name of a protected brand. Only counterfeiting (a fake logo) is illegal.
Can you resell a homage watch?
Yes, it is a legal item that belongs to you.
What is the difference with a real luxury watch?
The design is inspired by one, but it is a watch in its own right with a Seiko movement: you pay for the watch, not the engraved name or years of marketing.
Where can you buy a trustworthy homage watch?
Modora is a brand based in Geneva: Seiko movement, sapphire crystal, 2-year warranty, 30-day returns, free shipping. Discover all the watches.